About us

We’d like to take the time to tell you a little about our company and its history.


A family firm with 15 years’ experience


Our family firm "kinderleicht" GmbH design + handel” was founded in 1998 by Gerdi Krüger and her husband Burkhard Krüger. In that year we began to sell the drip free children’s cup "DRiB STOP" – the first of its kind in the European market. Since entering the market, the drip free cup in its “Junior” and “Classic” variations has sold more than 2 million units. In 2002 our “Junior” and “Classic” cups were rated by consumer magazine “öko-Test” as “Very good”.


DRiB Stop Classic und Junior

DRiB STOP Classic and Junior in available colour combinations


Innovative products that make every day easier


"Kinderleicht" GmbH tries to make every day easier for parents through its products. For this reason, we continued to develop new products and put them on the market. Next came the "DRiB STOP Sprudel" cup for fizzy drinks, the Hungry Frog, Sun Plate, EasyClean Box and our ontop Magic Bowl. “Kinderleicht” products are available in good stores both on and offline.


With children, safety is our number one priority!


Because of our high quality specifications for children’s products and the better possibilities for quality control, “Kinderleicht GmbH” still manufactures in Germany. For this reason, the "DRiB STOP” children’s cups are assembled with the help of a special community program in Uelzen. The production and assembly of the Hungry Frog and Sun Plate are also carried out in Germany.


Novelties with that special something from all over the world


Our range includes high quality products from all over the world in addition to our own products, including the “PacificBaby” range. It goes without saying that these products must also meet our high standards, and indeed are tested by independent institutions before being added to our range. In this way we continually expand our range with innovative new products.  An overview of our products can be found on our official “Kinderleicht” page

Our clever products don’t just enjoy great popularity in Germany, but also Denmark, the Netherlands, Austria, Poland, Sweden and Switzerland.




In the development of the BOX4FUN all of our many years’ experience with children’s products, as well as our personal experience of family parties, have come together. We know it is often the case that the parents’ enjoyment of the party depends on the mood of their children. To that end, we have put the BOX4FUN together so that the children can occupy themselves for hours with quality toys delivered in a beautiful package. After getting some very positive feedback at two of our own family parties, we couldn’t hide our Box any longer, and are happy to be able to provide that good mood for your little guests.

Additional information is provided on our Facebook page about new decorative trends, inspiration and ideas for weddings and other parties. Happy browsing!